What’s human agency, anyway?. Overly seamless UX routinely erodes… | by Helena Mathiesen | Aug, 2025

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I’m an interaction designer with a special interest in using intentional friction as an antidote to lost human agency in digital products. I wrote my Master’s thesis on design friction and I’m currently building on this work as an independent researcher.

Human agency generally refers to a person’s capacity to act intentionally, rather than being passively driven by external forces. According to social cognitive theory, agency operates through four core functions:

  1. Intentionality — forming plans and acting on them;
  2. Forethought — setting goals and anticipating outcomes;
  3. Self-regulation — reacting to and regulating the self based on results;
  4. Self-reflection — evaluating effectiveness and alignment with personal values.
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Circle schema of agency with two crossed pairs inside: intentionality — self-regulation, and forethought — self-reflection
Four core functions of agency, based on the work of Bandura.

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